Most businesses believe that investing in SEO will bring more traffic to the website and as a result more leads. That’s why most SEO services concentrate on website rankings. However, SEO works best if the website is set up to convert the leads.
While web designers and developers produce best looking sites with exciting functions and features, they might not consider marketing best practices, since it is not one of their fundamental skills. As a result a website can lack lead conversion structure.
Getting a website ranked higher on Google will only make sense if it will result in more business. We offer high-end SEO packages that include, your business website review and optimisation to ensure it generates new business. Where a business website has more purposes than lead generation, we offer SEO Web Design service where we set up a separate lead generation website.
Setting up SEO Strategy Plan
Choosing Right Keywords
The best foundation for any SEO campaign is good keyword research with a detailed analysis of the competition.
It is all about setting realistic goals and ensuring that results are achieved within a budget and achievable time frame.
There are only ten spots on the first page in the organic search results, and in most cases, there are at least over 50 businesses that want to be on the first page. Some businesses have very high competition, resulting in an SEO battle, a race to the top in a marathon without a finish. How can anyone give a guarantee in a case like that?
We offer Zero Risk SEO service to build and rank a website optimised for your business and customers. This service is ideal for businesses that had lousy SEO experiences and lost trust in SEO consultants.
The timeframe for SEO depends on (1) the chosen keywords, (2) where the website ranked for those keywords before an SEO campaign, and (3) the competition.
Our experience shows that it takes:
6-10 weeks – for Google My Business rankings
4-6 Months – for Medium competitive keywords
1-6 weeks – for Low competitive keywords
We measure SEO results by reviewing rankings for the specific keywords in a client’s SEO campaign monthly. Our target is to be and stay in the top five positions for the most important keywords in the campaigns.
We also track site visitors that came directly from Google Search through data from Google Search Console. We also gather data from Google My Business to see how many people called directly from Google and how well that listing and the map results perform.