Zero Risk SEO

Zero Risk SEO

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Guaranteed SEO CANNOT be done

We like to compare SEO to a race without a finish, and the current position in a race can be compared to a website ranking. Logically no SEO consultant can guarantee a website’s ranking as it depends on the competition efforts and on the Google rule book (which keeps changing).

There are only ten spots on the first page in the organic search results, and in most cases, there are at least over 50 businesses that want to be on the first page. Some businesses have very high competition, resulting in an SEO battle, a race to the top in a marathon without a finish. How can anyone give a guarantee in a case like that?

We offer Zero Risk SEO service to build and rank a website optimised for your business and customers. This service is ideal for businesses that had terrible SEO experiences and lost trust in SEO consultants.


The Risks of SEO

Who would like to have an SEO consultant that can wave a magic wand and the business website suddenly appearing at the top of page one of Google?

To be honest, there are, of course, a couple of magic tricks in SEO; however, they may violate Google’s terms of service. For example, any backlinks built for page rank is against Google’s terms of service. 

The risk is that if Google’s algorithm changes and will identify that a website is violating its terms, the website might be blacklisted and de-indexed (e.g. a website will not show up in any search result anymore). Therefore, it is so important that any links built to your website are in SEO expert’s control and they can remove/change it any time they need.

And of course, we recognise that there is a business risk of investing months into a Search Engine Optimisation specialist without getting the tangible result, therefore wasting your time and money.

What is Zero Risk SEO

Investing your marketing budget for 4-6 months before seeing the results might be challenging. For this reason, we created a Zero Risk SEO service. It takes the risk of hiring an SEO Expert out of the equation.

As part of this service, we build and rank a new website. The website will be fully optimised for your business, e.g. contact forms, e-mails and phone calls generated by the website will be directed to you.

We have a couple of steps before signing you up with Zero Risk SEO. 

  1. We check that your type of business is not already represented in your area, as we do not work with, for example, two dentists in Richmond. This is hardly fair for two businesses as we will be competing with one against the other. 
  2. We complete a marketing audit (free of charge) to reveal the value of customers, a potential number of leads and website visitors.

Once we confirm that the Local SEO works for your niche and location, we will build an entirely new website optimised for your business and clients to generate leads and rank it for relevant keywords that will generate traffic.

Once the website generates leads, which usually takes 3-6 months depending on the service and location, there will be two options: 

  1. You are happy with the quality of the leads and would like to proceed – we set up a payment structure where you either pay per lead or lease a website on a monthly basis. 
  2. You are not happy with the quality of the leads, or there is not enough volume of leads – we stop the process and remove the links to your business from the website. There is absolutely no tie-in contract. 

When Do You Pay for SEO?

As part of Zero Risk SEO, we buy a new domain, build a new website and then use a lot of our resources to rank it. This is a significant investment on our side, and we need to be sure that you are fully committed. 

To start with Zero Risk SEO, we request a fully refundable deposit. The deposit will be refunded if you are not happy with the quality of the leads, or there is not enough volume of leads, and once the website is fully ranking past the agreed period (e.g. 3-6 months).  

If you decide to continue after an agreed period. The deposit will be used towards the monthly payments. 

This setup means that you do not pay for SEO upfront until your business starts getting the leads coming in. And if it does not work, a fully refundable deposit guarantees your business has no risk of wasting money. 

Once we proved through Zero Risk SEO that a website can be ranked on Google for your niche, we can, of course, discuss how to do the same for your business website(s) and for your Google My Business listing.

Adding your business website in a mix with Google My Business will mean that your business will have 3 places on page one of Google. And if 3 places are not enough, we can help you add AdWords campaign management which will allow you to build up to 5 web properties for your business on page one.


How long does it take to Rank?

The timeframe for SEO depends on (1) the chosen keywords, (2) where the website ranked for those keywords before an SEO campaign, and (3) the competition.

Our experience shows that it takes:

6-8 weeks – for Low competitive keywords

4-6 Months – for Medium competitive keywords

Note: a website will also be exposed to what is called the Google shuffle at the beginning. This is where a website ranking differs immensely from day today. After the first two months, the ranking will start to stabilise. This, of course, will depend on the activity of the competition.


Sign up – There is no Risk

Complete the form below to start the Zero Risk SEO process. 


Data Protection

As we will be collecting some data to perform the marketing audit and SEO analysis. We want to reassure you that your company data will be used for this purpose only. If you do not wish to continue later or your niche is too complex for the Zero Risk website, or we cannot represent your business, your company data will be deleted.


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